It feels like everyone else just “gets” this stuff, and I’m the only one not in on it. I’ve got a small business in Bristol. My website is basically not there on Google, like, it doesn’t show up, and it’s been like that for two years. I kept telling myself it would sort itself out eventually… yeah, that didn’t happen.
So I finally asked someone about it this week. They said “SEO” about thirty times in five minutes, and I only understood maybe two words worth. I just kinda smiled and nodded, like I knew what was going on. Not my proudest moment.
Anyway, I need to ask this properly, what is the one most important thing that makes Google choose one website over another. Is there genuinely one main factor, or is it more like fifty different things all tugging at the same rope, and every single one matters the same amount. Because that sounds exhausting.
Someone else suggested I should find an SEO agency based in Bristol instead of trying to learn all of it myself. They said a local seo agency bristol based would understand Bristol customers and the local competition better than a national company. Does that actually make a difference in real life, or is it mostly marketing talk.
And if I do go with an agency, what should I be asking them before I hand over any money, when I barely know what “good” even looks like. I just want straight honest answers. Thanks.